About
Can be found living, playing and creating in Sydney, Australia.
👋 Hi, I'm Barry
Raised in Belfast, Ireland, I currently live and work in Sydney, Australia. Over the past 20 years, I've helped organisations simplify complex systems, launch digital products, and build brands that people connect with.
My work sits at the intersection of strategy, design, technology, and storytelling.
I am fascinated by projects that give me exposure to Product Design, UX Strategy, AI, and Web3. My enthusiasm trigger is pushing technology boundaries with a healthy touch of creative madness.
My Skillset
From strategy and identity to design, development, and photography - I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
I focus on building visual systems that are as strategic as they are creative. My work spans identity, digital, and content-driven design - always built with purpose, not just polish.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Visual Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Identity
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Analytics & Strategy
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
My Journey in Design
My journey spans more than two decades across agencies, startups, enterprise organisations, and product teams. Along the way, I've continually refined my craft -combining creativity, strategy, and technology to design experiences that solve problems and drive outcomes.
Creative Lead
iSell
2025 - Present
Senior UI Designer
Kablamo
2022 - 2025
Senior UI Designer
Domain
2021 - 2022
Creative Head
1Cover
2019 - 2021
Art Director
AVB Group
2016 - 2017
Creative Head
i3 Digital
2015 - 2016
Creative Art Director
Nine
2011 - 2015
My Tech Stack
Below are some of the tools that I use everyday. I employ a variety of tools to streamline the design and creative process.
Adobe Suite
From Photoshop to Premiere - I have crafted my design skills with Adobe for the past 20ish years - feels like family.
Figma
The backbone of my product design process - from discovery and wireframing to scalable design systems and high-fidelity prototypes.
Framer
A powerful tool for transforming design thinking into living experiences. It allows me to move beyond static screens and create engaging, production-ready websites with speed and precision.
Weave
A powerful AI canvas that extends my creative process - from visual exploration and storyboarding to concept refinement and production-ready outputs.
ChatGPT & Claude
Whether I'm generating a prompt or creating a visual, these are my go-to tools.
About
Can be found living, playing and creating in Sydney, Australia.
👋 Hi, I'm Barry
Raised in Belfast, Ireland, I currently live and work in Sydney, Australia. Over the past 20 years, I've helped organisations simplify complex systems, launch digital products, and build brands that people connect with.
My work sits at the intersection of strategy, design, technology, and storytelling.
I am fascinated by projects that give me exposure to Product Design, UX Strategy, AI, and Web3. My enthusiasm trigger is pushing technology boundaries with a healthy touch of creative madness.
My Skillset
From strategy and identity to design, development, and photography - I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
I focus on building visual systems that are as strategic as they are creative. My work spans identity, digital, and content-driven design - always built with purpose, not just polish.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Visual Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Identity
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Analytics & Strategy
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
My Journey in Design
My journey spans more than two decades across agencies, startups, enterprise organisations, and product teams. Along the way, I've continually refined my craft -combining creativity, strategy, and technology to design experiences that solve problems and drive outcomes.
Creative Lead
iSell
2025 - Present
Senior UI Designer
Kablamo
2022 - 2025
Senior UI Designer
Domain
2021 - 2022
Creative Head
1Cover
2019 - 2021
Art Director
AVB Group
2016 - 2017
Creative Head
i3 Digital
2015 - 2016
Creative Art Director
Nine
2011 - 2015
My Tech Stack
Below are some of the tools that I use everyday. I employ a variety of tools to streamline the design and creative process.
Adobe Suite
From Photoshop to Premiere - I have crafted my design skills with Adobe for the past 20ish years - feels like family.
Figma
The backbone of my product design process - from discovery and wireframing to scalable design systems and high-fidelity prototypes.
Framer
A powerful tool for transforming design thinking into living experiences. It allows me to move beyond static screens and create engaging, production-ready websites with speed and precision.
Weave
A powerful AI canvas that extends my creative process - from visual exploration and storyboarding to concept refinement and production-ready outputs.
ChatGPT & Claude
Whether I'm generating a prompt or creating a visual, these are my go-to tools.
About
Can be found living, playing and creating in Sydney, Australia.
👋 Hi, I'm Barry
Raised in Belfast, Ireland, I currently live and work in Sydney, Australia. Over the past 20 years, I've helped organisations simplify complex systems, launch digital products, and build brands that people connect with.
My work sits at the intersection of strategy, design, technology, and storytelling.
I am fascinated by projects that give me exposure to Product Design, UX Strategy, AI, and Web3. My enthusiasm trigger is pushing technology boundaries with a healthy touch of creative madness.
My Skillset
From strategy and identity to design, development, and photography - I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
I focus on building visual systems that are as strategic as they are creative. My work spans identity, digital, and content-driven design - always built with purpose, not just polish.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Visual Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Branding & Identity
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Analytics & Strategy
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
My Journey in Design
My journey spans more than two decades across agencies, startups, enterprise organisations, and product teams. Along the way, I've continually refined my craft -combining creativity, strategy, and technology to design experiences that solve problems and drive outcomes.
Creative Lead
iSell
2025 - Present
Senior UI Designer
Kablamo
2022 - 2025
Senior UI Designer
Domain
2021 - 2022
Creative Head
1Cover
2019 - 2021
Art Director
AVB Group
2016 - 2017
Creative Head
i3 Digital
2015 - 2016
Creative Art Director
Nine
2011 - 2015
My Tech Stack
Below are some of the tools that I use everyday. I employ a variety of tools to streamline the design and creative process.
Adobe Suite
From Photoshop to Premiere - I have crafted my design skills with Adobe for the past 20ish years - feels like family.
Figma
The backbone of my product design process - from discovery and wireframing to scalable design systems and high-fidelity prototypes.
Framer
A powerful tool for transforming design thinking into living experiences. It allows me to move beyond static screens and create engaging, production-ready websites with speed and precision.
Weave
A powerful AI canvas that extends my creative process - from visual exploration and storyboarding to concept refinement and production-ready outputs.
ChatGPT & Claude
Whether I'm generating a prompt or creating a visual, these are my go-to tools.